• Active Military Personnel in the Army, Navy, Air Force, Marines, Coast Guard, National Guard, Reservists Serving on Active Duty and members of the Delayed Entry/Enlistement Program (DEP)


  • A "veteran" is a person who served in the active military, naval, or air service, and who was discharged or released under conditions other than dishonorable.


  • A military retiree is any former member of the uniformed services who is entitled, under statute, to retired, retirement, or retainer pay. Ex. include, but are not necessarily limited to, spending 20 or more years in the military or permanent retirement by reasons of physical disability. All military retirees are veterans, but not all veterans are military retirees.



  • Defined as Police Officer, Sheriff/Sheriff's Deputy, Correctional Officer, State Trooper, Federal Law Enforcement officer (Example: Customs, Homeland and Security, etc.)


  • Defined as Career Firefighter and Volunteer Firefighter


  • Defined as EMT and Paramedic

Not Eligible:

  • 911 Dispatcher, Registered Nurse, Ski Patrol-unless the customer has a EMT license, CERT Team Members (Community Emergency Response team)
  • VIPS- Volunteers in Police Service, Search and Rescue and Emergency Management Volunteers

First Responders Appreciation Cash for active members of an eligible First Responders Association and household members. Ford Military Appreciation Cash available for active, retired and veteran members of an eligible military branch, spouses/surviving spouses and household members on purchase or lease of eligible new 2018/2019/2020 eligible Ford or Lincoln vehicles. Not available on Focus RS, Mustang Shelby® GT350/GT350R, Mustang BULLITT, Ford GT, F-150 Raptor, Lincoln Aviator and Aviator GT. May not combine with other private or commercial offers. Amounts may vary by market. Limit of 5 purchases or leases. U.S. residents only. Take new retail delivery from an authorized Ford or Lincoln Dealer's stock by 7/8/19. See dealer or go to for complete details and eligibility.